Why should my team write a blog Blogs represent authority. Its overall power comes from the evergreen interactive nature of the posts. Blogs enable you to communicate with your readers (aka potential audience members and gig creators) quickly and efficiently. The most important aspect of communicating through a blog is that it is two-way interaction if you set it up to be so. Each blog can lead off of the previous and you can make quick adjustments based on the feedback you r

Represent! Why am I writing a post on logo design when the topic of this blog is puppetry? A logo is the most predominant and most powerful part behind turning your hobby/ministry/business into a brand that people remember, a simple image that reminds people of you when they see it. Unfortunately, there are thousands, if not millions of people out there claiming to be a professional designer. People putting out crappy logos in bulk for cheap. On the other end, you have those

This is part two of video recording your performances and practices. I mentioned B-roll, so I thought it might be good to have a post specifically about B-roll and how to effectively use it. What is B-roll A-roll is the main video, the interview, the main performance, whatever the main purpose of your video is for. B-roll is the extra footage added to help tell and accentuate the story. For example, you could be shooting a promotional video to show to potential program direc

Get Your Name Out There Marketing is often confused with sales. Though there is a clear connection between the two, marketing is the actual act of drawing attention to one’s self or one’s product. Marketing is and will be a continually ongoing process for your puppet team. How you present yourself is marketing, how you look at events is marketing, how you project yourself on the phone to potential venue directors is marketing. Every team member should be required to always pr

“If you would thoroughly know anything, teach it to others...” -Tryon Edwards So Why Puppets? Puppets are magical for everyone, every age. They are magic because a puppet can literally be anything we want them to be. The puppet’s life comes from us; from our imagination is where the puppet’s life begins before we even have the puppet on our hand. George Bernard Shaw once wrote that the influence puppets had played in his development as a child was greater than that of live ac